Differentiate offerings

Integrating the portfolio to enhance client relevance and market distinction

Ideal for:

In a rapidly changing marketplace, differentiation is essential for maintaining a competitive edge. Our recent Client Buying Index data reveals that organizations face increasing pressure to align their offerings with evolving client needs and preferences.

Over half of enterprises indicate that their current solutions are not adequately addressing market demands, leading to frustration and lost opportunities. As businesses navigate mergers, acquisitions, and market fluctuations, it's crucial to continuously integrate and refine offerings to enhance client relevance and drive differentiation. By prioritizing client-centric solutions, you can ensure your organization stays ahead of the competition while fostering stronger relationships and sustained growth.

  • 76%

    of enterprises tell us they receive information from solution providers that's tailored to their company

Know where growth is coming from

Our unique Account Strategy Matrix draws on key account practices to help you identify ways to effectively engage new accounts and buyers, prioritize marketing and sales strategies, and seize every high-value opportunity. 

Account growth matrix

  • I truly appreciate your guidance and support with this ABM plan. I’ve enjoyed learning more about modern ABM techniques and how they can be applied to support our business growth.

  • Put simply, MomentumABM's team and process drive incredible impact.

    Eric Visser

    Head of Ecosystem Sourcing Services, Accenture

  • Lyndon has written a must-read for anyone looking to grow strategic accounts… Read this book and learn from years in the trenches.

    Paul Wooding

    Regional VP, Cloudera

  • Core HR grey

    The work that we have done together has really helped us elevate the position of marketing, with the board and with the wider group of JML.

    Gaynor Finlay

    Vice President of Marketing, CoreHR  

  • Microsoft grey

    One of the biggest successes we've had is our partnership with MomentumABM. In particular, the thought process around the materials that we build together and the insights that we deliver back into the account team, again and again, have driven such incredible impact.

    Carrie Holmes

    Director of Marketing, Strategic Accounts, Microsoft 

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MomentumABM Pulse

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