Enable your marketing teams to grow clients

Gain the knowledge, skills, and insights to put your clients at the heart of everything you do. Build relationships that last and create a win-win for you and your most valuable clients.

Our industry-leading ABM training and certification programs have empowered over 3,000 professionals and are the global standard.

ABM Certification & Mentoring Program

Our ABM certification gives you everything you need to master the practices of Account-Based Marketing and drive impact across your strategic accounts.

Course details

Virtual

December 1, 2025 - April 10, 2026
ABM Fundamentals: A virtual training course

You already know that Account-Based Marketing (ABM) is delivering results. But are you and your team expanding your capabilities fast enough to take full advantage of the different approaches to ABM?

Course details

Virtual

November 1, 2025 - December 31, 2025

Podcast Account-Based Marketing

FM: Rewriting the ABM playbook

What does it take to build a client-centric growth engine in an industry where marketing has long been seen as a support act? Harsha Chachadi shares how FM is rewriting the rules with ABM – one account at a time.
Podcast Marketing leadership

Fujitsu: Building a client-first growth engine

As B2B organizations navigate shifting markets and rising expectations, Emma Chatwin shares how Fujitsu’s three-year transformation journey moved marketing from the sidelines to the front line of business growth.
Perspective AI

From data overload to decisive action: How Fujitsu proved the power of Agentic AI in ABM

Struggling to turn fragmented account data into action? Agentic AI converts scattered insights into dynamic scoring and tailored engagement plays – helping ABM teams prioritize accounts and make confident, fast decisions.

We were able to partner with MomentumABM to quickly show the value of Account-Based Marketing, to pilot that quickly, and had a big contribution to a major business win.

Iulia Balan
Managing Director, Head of Product and Account-Based Marketing, State Street
Put simply, MomentumABM's team and process drive incredible impact.

Eric Visser
Head of Ecosystem Sourcing Services, Accenture
Customer trust is hard won, and easily lost. Having worked firsthand with Lyndon, she knows what it takes to build trust, reputation, and relationships with key accounts. This approach works.

Nina Gmachl-Eshuis
Vice President, Salesforce
Thank you so much for all your guidance and support in the last few months, all the sessions and feedback have really helped me better understand and plan for ABM.
I truly appreciate your guidance and support with this ABM plan. I’ve enjoyed learning more about modern ABM techniques and how they can be applied to support our business growth.

MomentumABM Pulse

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Enable your marketing teams to grow clients

ABM Certification & Mentoring Program

ABM Fundamentals: A virtual training course

FM: Rewriting the ABM playbook

Fujitsu: Building a client-first growth engine

From data overload to decisive action: How Fujitsu proved the power of Agentic AI in ABM

We were able to partner with MomentumABM to quickly show the value of Account-Based Marketing, to pilot that quickly, and had a big contribution to a major business win.

Put simply, MomentumABM's team and process drive incredible impact.

Customer trust is hard won, and easily lost. Having worked firsthand with Lyndon, she knows what it takes to build trust, reputation, and relationships with key accounts. This approach works.

Thank you so much for all your guidance and support in the last few months, all the sessions and feedback have really helped me better understand and plan for ABM.

I truly appreciate your guidance and support with this ABM plan. I’ve enjoyed learning more about modern ABM techniques and how they can be applied to support our business growth.

MomentumABM Pulse